2018 National Direct Agricultural Marketing Summit
Sept. 15-18, 2018, Crystal Gateway Marriott, Arlington VA
Download Ag Summit 2018 Presentations
PRECONFERENCE WORKSHOP Metrics Data Collection Training Workbook
PRECONFERENCE WORKSHOP Managing Risk at the Farmers Market
Meet Me at the Summit!
PLENARY II Data at Work
PLENARY III Finding Opportunities Entrepreneurial Approach
PLENARY IV – A
PLENARY IV – B
PLENARY IV – C
MONDAY BREAKOUT SESSION SNAP Breakout Slides
MONDAY LUNCHTIME PRESENTATION Local Food Directories
TUESDAY BREAKOUT SESSION Benchmark Data
TUESDAY BREAKOUT SESSION Widgets Apps and APIs Presentation
TUESDAY BREAKOUT SESSION (1 OF 2) Value Added Processing
TUESDAY BREAKOUT SESSION (2 OF 2) Value Added Processing
FDRS MONDAY BREAKOUT SESSION Have Broadband Expansion Policies ‘Flattened’ the Local Food Marketplace for Rural Farms? FDRS SESSION Building Capacity of Educators and Service Providers to Support High Performing Local Food Systems
Blogpost – DISPATCHES FROM THE 2018 NATIONAL DIRECT AGRICULTURAL MARKETING SUMMIT – The Land Connection
Videos Ag Summit 2018
2018 FDRS Student Marketing Competition
About the 2018 National Direct Agricultural Marketing Summit
The United States Department of Agriculture, Farm Credit Council, Farmers Market Coalition, Food Distribution Research Society and National Value Added Conference are collaborating to offer the 2018 National Direct Agricultural Marketing Summit.
The goal of the Summit is to improve the capacity and performance of farms and businesses that participate in direct to consumer agricultural markets. The Summit will feature new resources to assist market managers and direct marketing farmers, as well as research and data on direct to consumer markets. Summit attendees represent diverse backgrounds, including researchers, extension specialists, entrepreneurs, service providers, farmers, mission-focused investors, business operators, community practitioners, students, consultants, and government employees from state and Federal agencies.
National leaders and experts from industry and the public sector will participate in plenary sessions and break-out trainings. Technical assistance will include workshops for Farmers Market Promotion Program grant participants.
“The Summit will provide an invaluable opportunity for business networking, partnering, and peer-to-peer learning. Attendees will receive technical assistance to address training gaps and identify ways that direct-to-consumer agricultural marketing enterprises can improve the effectiveness of their day-to-day operations.”
“The summit is a rare opportunity for managers of farmers markets and those who provide technical assistance to local food systems to learn about innovative training tools and resources, including research and partnerships, this gathering is also a great time for attendees to visit and compare notes. This type of networking opportunity does not come along often.”
Direct Agricultural Market Summit Conveners
Agricultural Marketing Service USDA (AMS) is a presenting sponsor providing leadership and financial support to host the summit. Through a cooperative agreement with the University of Arkansas, AMS provides leadership and financial support to the summit planning committee to host this national effort that highlights public and private innovations in direct to consumer markets. AMS delivers national leadership to several programs which will be highlighted throughout the summit including Farmers Market Promotion and Local Food Promotion programs; Local Food Economics; and Local Food Resource Mapping Project.
Food Distribution Research Society (FDRS) is the only body of scholars and practitioners in the United States dedicated to the study, monitoring and sharing of knowledge about the dramatic changes that are taking place in the global food system.
The FDRS meets today’s challenges across the food value chain by annually hosting a conference to share and discuss the latest research and industry findings, publishing the Journal of Food Distribution Research. The journal (JFDR) has been published since 1969 and is the principal academic product and outlet for research dissemination. The annual meeting provides the opportunity for exchange of ideas among practitioners, researchers, and government agencies. FDRS also produces a quarterly newsletter that promotes the society and gives updates on society activities.
The Farmers Market Coalition (FMC) is a national, member-based 501(c)(3) nonprofit dedicating to strengthening farmers markets through education, networking and advocacy. Now in our 11h year of operation, FMC has completed more than 4,300 hours of technical assistance to farmers markets, providing assistance in project development and evaluation, research, and training. Our website features comprehensive guidance for new and experienced market managers, in-depth analysis of federal regulations, guides to offering SNAP at markets, a farmers market resource library, an archive of professional development webinars, and multiple programming opportunities. FMC regularly presents and hosts workshops at state and regional conferences, in addition to planning and implementing training webinars.
FMC specializes in measuring and communicating farmers market impacts, working to quantify and highlight their ability to stimulate local economies, preserve rural farmland and livelihoods, increase access to fresh food, support healthy communities, activate civic meeting places, and promote sustainable farming practices.
Farm Credit is a presenting sponsor providing leadership and financial support to host the summit. For more than 100 years, Farm Credit supports rural communities and agriculture with reliable, consistent credit and financial services, today and tomorrow. In all 50 states and Puerto Rico, Farm Credit supports infrastructure providers and farmers by helping to keep American agriculture competitive in global markets and our rural communities viable and thriving.
Our 73 independent Farm Credit institutions are governed by the customers they serve. Together, we support more than 500,000 farmers, ranchers, agricultural producers, rural infrastructure providers and rural homebuyers. Farm Credit loans help U.S. agricultural producers feed the world, rural businesses grow and rural families thrive.
Since 2009 the National Value Added Agriculture (NVAA) Conference has welcomed farmers, researchers, extension educators, USDA representatives and agricultural industry stakeholders to highlight resources and expertise to assist farmers and agribusinesses with improving market knowledge and performance across the food value chain.
The conference planning committee is an informal partnership of faculty from land-grant colleges and universities across the United States. The conference features tools and resources of Iowa State University’s Agricultural Marketing Resource Center (AgMRC – https://www.agmrc.org/ ) and MarketMaker (https://foodmarketmaker.com/ ). MarketMaker is a national network of states that connect farmers and fishermen with food retailers, grocery stores, processors, caterers, chefs, and consumers. It is an ever-growing partnership of Land Grant Universities, Departments of Agriculture, and food and agricultural organizations investing in a coordinated effort to build a virtual food value chain.
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